COCOP presentation in the Matériaux & Techniques journal (March 2019)
COCOP presents the article “A new innovation paradigm: combining technological and social innovation”.
This COCOP article is published in the Matériaux & Techniques journal, Volume 107, Number 1, 2019. Society and Materials (SAM12).
A new innovation paradigm is needed to answer the societal, economic and environmental challenges the world and companies are facing. Key for COCOP is a methodology integrating technological innovation within a social innovation process of co-creation and co-development by involving (potential) users of the future tools and relevant stakeholders right from the beginning; thereby improving effectiveness and impact of the innovations and the implementation process. The article presents the results of the starting point of COCOP illustrating the future user perspective of the pilot steel company.